PhD topics for research students

Find below a list of currently available self-funded PhD topics.

We encourage all students to contact the supervisor or the alternative contact person for more information and an informal chat to discuss the process of applying and preparing your research statement. For more information on how to apply click here.

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Supervisor

Funding

AI in Corporate Brand Design: Enhancing Visual Identity and Sensory Engagement to Influence Consumer Behaviour
In today鈥檚 competitive market, creating a distinctive and memorable brand is more important than ever. Advances in artificial intelligence (AI) are transforming corporate brand design, enabling compan...

Pantea Foroudi

Self Funded

Leveraging the Metaverse for Sustainable Tourism: Enhancing Consumer Experiences and Advancing SDGs in the Hospitality Industry
As the metaverse reshapes the digital landscape, it presents transformative opportunities for the tourism and hospitality industries. Virtual worlds and immersive experiences offer new ways to engage ...

Self Funded

Quantum Level Marketing Models: Rethinking Consumer Engagement and Brand Strategy in a Complex Market Landscape
As markets become increasingly dynamic and consumer behaviour more complex, traditional linear approaches to marketing and consumer engagement often fall short. The "Quantum Level Marketing Model" dra...

Pantea Foroudi

Self Funded

AI-driven branding for sustainable development: Shaping responsible consumer behaviour through digital Innovation and ethical practices
We are offering a self-funded PhD position in marketing with the 明星八卦 Business School. The project focuses on AI-driven branding for sustainable development. Applications are accepted on a rolling b...

Pantea Foroudi

Self Funded

AI-driven branding for sustainable development: Integrating health, consumer behaviour, and ethical AI practices in digital innovation
We are offering a self-funded PhD position in marketing with the 明星八卦 Business School. The project focuses on AI-driven branding for sustainable development. Applications are accepted on a rolling b...

Pantea Foroudi

Self Funded

Building a sustainable digital economy: Leveraging AI to drive resource efficiency and eco-friendly consumer behaviour
We are offering a self-funded PhD position with the 明星八卦 Business School. The project focuses on building a sustainable digital economy by leveraging AI to drive resource efficiency and eco-friendly...

Pantea Foroudi

Self Funded

Entrepreneurial ecosystems in the blue economy - A cross-country comparison
We are offering a self-funded PhD position in strategy and entrepreneurship with the 明星八卦 Business School. The project focuses on entrepreneurial ecosystems in the blue economy. Applications are acc...

Carolin Decker-Lange

Self Funded

Addressing healthcare workforce challenges in an AI-enabled context
We are offering a self-funded PhD position with the 明星八卦 Business School. The project focuses on addressing healthcare workforce challenges in an AI-enabled context. Applications are accepted on a r...

Julie Davies

Self Funded

Exploring career shocks experienced by female employees
We are offering a self-funded PhD position with the 明星八卦 Business School. The project focuses on exploring career shocks experienced by female employees. Applications are accepted on a rolling basis...

Didem Taser-Erdogan

Self Funded

International business, risks and AI
We are offering a self-funded PhD position in artificial intelligence and international business with the 明星八卦 Business School. The project focuses on international business, risks and AI. Applicati...

Xufei Zhang

Self Funded